Author Archives: keenosafc

Why did the “agreed” Aaron Ramsey contract remain UNSIGNED

Aaron Ramsey has signed a pre-contract agreement to join Juventus in the summer in a deal that will earn him over £400,000 a week.

That figure really is astonishing, and one which makes him the highest paid British player.

In June 2017, Arsene Wenger spoke about players running down their contracts.

“In the future, you will see that more and more, players going to the end of a contract,” the Frenchman said “Why? Because transfer [fees] become so high, even for normal players, no one will want to pay the amount of money that is demanded. I’m convinced that in the next 10 years it will become usual.”

The future he saw was one where players sign shorter deals and move more often. That rising transfer fees would mean a collapse of the market, and players would only be bought if teams were desperate, and therefore paying a premium for.

He spoke about the fee-for-loan market increasing. That a club would prefer to pay £10million to secure a player for one-year on loan, then pay £40million to give him a 4-year deal. It has a lot of logic behind it.

Transfer fees in football are odd.

It is pretty much the only sport where you see big money deals. It does not really happen in other sports around the globe.

In American sports, due to less professional teams (there are about 30 professional teams in each major sport in the US. Compare that to hundreds and hundreds of football clubs just in Europe) and little to no external interest in players, transfer fees are pretty much non-existent.

Due to the franchise model, there is a lot more revenue sharing. Teams therefore tend to trade players, draft picks or wait for a player to be out of contract.

In the IPL, cricketers tend to sign 1 year deals. And in the F1, you rarely get longer than the 2 year deal that Lewis Hamilton signed for Mercedes in 2018.

There is simply not a need for transfer fees.

One thing that Wenger did not speak about, however, was that it would also be hugely in a players interest to let their contract run down and move on a Bosman.

We all remember back in 2001 when Arsenal signed Sol Campbell on a free transfer from Tottenham. A report in the Telegraph at the time outlined the deal.

He will not be cheap; conservative estimates suggest that, should he complete his four-year stay and Arsenal enjoy anything near the success they are budgeting for, the central defender will cost more than £20 million. The package is believed to consist of a signing-on fee worth around £2 million a year, £60,000 a week wages, plus bonuses.

18-years on, a £2million signing on fee plus £60,000 a week in wages is low. But back then it was huge news.

Campbell moving from Tottenham to Arsenal did not open the floodgates of free transfers. The only other really big one around the same time (in-fact 2 years prior) was Steve McManaman leaving Liverpool for Real Madrid in 1999.

The size of the Ramsey deal, however, might change things.

In 2018, Juventus signed Emre Can from Liverpool on a free transfer. Reports at the time stated “As a result of the signature of the agreement, Juventus will incur additional costs of 16 million euros (£14m), to be paid over the next two financial years.”

That £14m was basically a signing on fee. Whilst it is not clear who profited from it – likely to be a mixture of agents and the player – it is a huge amount.

The Ramsey deal has much lower “additional costs” – €3.7 million, but that is dwarfed by the huge wages reportedly offered.

Whether a player / his agent receives huge sums in wages or signing on fee it is fairly clear; let your contract run down and get a huge pay day as clubs give what they would have paid in transfer fees to the player.

It is a simple equation really.

Let’s say Arsenal wanted to sign a player under contract. He would cost £50m and wants a £200,000 a week 5-year contract. The total cost to the club would be £91.6m over 4 years.

Now say the same player is available on a free transfer, the club could offer him £400,000 a week and “additional costs” of £3.24million and end up with total costs of just £86.5m.

The buying club saves £5m, and player doubles his wages.

Other players around the globe will look at the Ramsey deal and realise what they can get when they let their contract run down. This will lead them to pushing for shorter term contracts. 4-years instead of 5. 3-years instead of 4.

Clubs will encourage this.

Turned off by huge transfer fees, they will see as a way to cost yearly costs whilst still securing the players they want.

As for the Aaron Ramsey deal, I have seen a few people defend the Welshman by making the claim that “Arsenal withdrew the contract after it had been agreed”. This shows that the PR from Ramsey’s people – trying to make him look the good guy – has worked.

There was a contract on the table that matched Ramsey’s demands, and he and his people were rumoured to have agreed to it. However they did not sign to it.

Whilst Ramsey spoke about his dismay of Arsenal taking a contract off the table that he was happy to sign, the question should be put back on to him, “well why did you not sign it?”

For months Arsenal were in negotiations with Ramsey’s agent – David Baldwin.

Baldwin had recently left Base Soccer to set up his own agency – Avid Sports & Entertainment Group. Ramsey was his biggest client.

Every time Arsenal came close to matching the demands, Baldwin moved the bar higher. He played the game. Constantly pushing the club to offer more and more in wages, knowing that his client would be free to talk to other clubs sooner rather than later.

Eventually Arsenal got fed up of this tactic. After 2 weeks of an “agreed” contract remaining unsigned, it became clear that Baldwin was playing games. He was still talking to other clubs. Arsenal got fed up waiting and pulled the contract.

This apparently upset Ramsey, who did want to sign the contract. For whatever reason he did not sign it – likely to be on the advice of his agent.

The greed of his agent meant the deal got taken off the table, and he had no option but to look around Europe for the best deal possible – pushing Ramsey’s young family to either separate or move abroad together.

Did Arsenal take the contract off the table? Yes
Had the contract been agreed by all parties? Yes
Had the contract been signed by Ramsey and his representatives? No

The fault clearly lies at the Ramsey end of the deal. The delaying tactics by his agent and him not signing the agreed deal led Arsenal to taking it off the table.

This is the future.

As we have seen players and agents can profit more by letting their contracts run down to nothing and leaving on a free.

Eden Hazard has 1-year left on his deal. The same with Christen Erickson. Will there agents now be advising their clients to stick out one last year, and then take a big salary at Real Madrid, Barcelona or Juventus in 2020?

We move on. We have lost better players than Ramsey in the past.

Keenos

Mesut Ozil to follow Ramsey out of The Arsenal?

The not so secret  big news broke yesterday that Aaron Ramsey is departing at the end of the season for Juventus.

Ramsey is reportedly getting a bumper wage of anything from £250,000-400,000 a week depending on who you wish to believe and if that’s before or after tax. Either way its a shedoad of money. That not only sets him up royally for life it also sets his kids and grandkids up, so fair play to him for that.

Ramsey’s agents have played a blinder. The final contract from The Arsenal was taken off the table a few months ago after over 18moths of negioations. It was very clear that Ramsey had no intentions of signing the contract, despite having “agreed” it.  I dont really blame him when you look at what Mesut Ozil is getting. The rumoured £200k deal is a lot less than he has ended up getting at Juventus.

For Juventus it’s a no-brainer, they are getting a great player for a max of £20m a season including his wages, its like they signed a £60m player paying him £200k a week, something The Arsenal will have to be looking to do this summer if we want to challenge higher up the table next season. There was no way in the world we could’ve matched the money Juventus are paying out.

Emery clearly has a way of playing in his mind and the type of players he needs. Some thought it would often be a choice of Ramsey or Ozil as the false number 10 this season, but often Emery has dropped both even when fully fit.

It seems the decision to either get Ramsey on a wage that wouldn’t slaughter our already too high wage bill or let him go was taken. I wouldn’t be shocked to see more stories about Ozil leaving to a number of sides in the gutter press and click bait junkies from now until the end of the season.

The sad truth is we need to lower the wage bill to rebuild and Ozil is not worth his huge £350k wages. He has recently crossed a barrier meaning he has missed more games than he has played at The Arsenal.

Right now I wouldn’t give Ozil a monkey a week and all the flat whites he can drink, let alone almost the price of a nice 2 bed flat in Islington per week.

If Emery does not fancy Ozil, we need to get shot and use his wages elsewhere. The £18.2m a year tied up in him could finance a deal for a £50m signing; paying £157k a week. Our outgoings would be the same but emery would be able to recruit someone more suitable to his system.

The rules on increased wages is a burden to us right now. We are miles ahead of the FFP rules and will be further in front come the new commercial deals this summer – which will increase club income by over £40million a year.

We have plenty of cash in the bank and this is before the Champions League places are sorted for next season. But the rule stating that wage costs can only increase by £7m a year will hinder Emery’s plans.

Arsenal are able to get around this rule if they show where additional income came from – and we did in 2017/18 increase the wage bill by £24million. However, the club’s latest financial figures showed the club’s revenue was down more than £40m to £388.2m for the year ending May 31, 2018.

For this season, revenue is likely to remain the same or show another slight drop. It would have been hard for the club to justify a wage increase above £7m this season taking into account the lack of player sales.

With Petr Cech hanging up his hat and Ramsey leaving, Arsenal will also release Danny Welbeck and Stephan Lichsteiner this summer. That will free up around £400,000 in weekly wages – or £20m a year. You add the £7m we can increase under FFP and we are talking about over £500,000 in freed up wages.

That should be more than enough to purchase the central defender, left back, winger and central midfielder (Ramsey replacement) we need.

If we can get all or part of Ozils wages off the books then it really does open things up for Emery to get in more of his players and hopefully a few fit defenders.

As for Ramsey I guess if you call him a legend or not is up to you. A bit like labelling a player “world class” it is subjective. There is no set criteria.

He came back from a very bad leg break, he scored 2 FA Cup winning goals, has been a model pro and father on and off the pitch. Him going over to the Cardiff fans recently shows he’s not forgotten his roots and he is clearly a proud Welshmen.

Will he be missed and still loved as much as when Brady moved to Juventus? Probably not. But fair play to him he is moving abroad and to one of the games greatest ever clubs.

If we play Juventus I would certainly afford him a clap onto and off the pitch, whilst hoping he has a stinker for 90mins.

Hopefully next season when we are in the Champions League, Matteo Guendouzi does to Ramsey what Cesc Fabregas did to Patrick Vieira in 2005.

Ramsey has had 11 years playing for The Arsenal, something we would all sell our Nan’s to do. A lot more have done a lot less for the club and got more credit. I am very sure he will do his best, when picked for the rest of the season. In a game of ego’s and selfish players,  he has kept his head down during his career, not courted limelight or controversy, and is one of life’s gentlemen.

Good luck Ramsey.

Gav

Points or places? What should Emery’s barometer of success

Arsenal have 50 points from 26 games. We are on course to get 73 points in Unai Emery’s first season.

This will be an improvement on the 63 points that we got in Arsene Wenger’s final season – where we amassed 63 points and finished 6th. But it would be a little off what we got in 2016/17 where we finished 5th with 75 points.

In 2015/16 we finished 2nd with 71 points. This got me thinking.

If we got 70 points this season and finished 4th, would this be considered a good first season for Unai Emery?

It would return us to the Champions League for the first time in 3 seasons, fulfilling what most people feel is our minimum requirement – a top 4 finish.

However, 70 points would be our 3rd lowest points total in 11 seasons.

So what if we repeat the 2016/17 season, get 75 points and finish 5th. Would this be considered a good first season under Emery?

Despite not getting a top 4 finish, it would see us gain 12 points more than the previous season, and would be our 2nd highest points total in 11 years.

In 2016/17, Arsenal’s 75 points become the highest total for a team ever finishing 5th. In the last 13 seasons, the average points needed to finish 4th have been 71.

Back in the mid-00s, finishing outside of the top 4 would have been considered as a failure of a season, however we now have a situation where there are 6 sides all chasing the top 4 places.

In recent years Manchester United, Chelsea, Liverpool, Arsenal and Tottenham have all failed to make top 4. It is no longer really the “given” that it was for a decade or so previous.

Top 4 should be the minimum target of all 6 teams, but 6 into 4 does not go. So is finishing outside of the top 4 really a failure?

Ultimately it comes down to what points you get.

In 2016/17, Arsenal finished 5th with that 75 point total. We were just 1 point off 4th, 3 points off Manchester City in 3rd.

A year later we were 6th with just 63 points. 12 points off 4th place, 14 off of 6th place. Arsene Wenger was not sacked due to finishing 6th, he was sacked due to how far behind 4th we were.

So this leads me to the simple question.

What would show the better progression under Emery at Arsenal?

Finishing 4th with 70 points; or finishing 5th with 75 points?

https://twitter.com/KeenosAFC/status/1094881469917483009

The Champions League do not care about points. There is not a minimum points to get in. It is just finish 4th, whether that be one 60 points or 100 points. The flip side is would finishing 4th with 70 points should that much progression? Maybe from last season but certainly not from the decade before.

Ultimately, it will come down to getting into the Champions League. That in turn will free up finances to move on in 2019/20.

Although finishing 5th with 75 points would not represent a huge failure, just like it did not in 2016/17.

Something to think about this Tuesday morning.

Keenos