It really could not happen to a more odious set of fans.

When Newcastle became a sports washing project for a murderous regime, their fans celebrated like they had just found their Grandfather’s Nazi gold he buried in the back garden.

It is 5-years since the Newcastle takeover was complete and all they have to show for it is a singular League Cup. By now they would have hoped to have taken over the world – but the issue is when you are reliant on a sugar daddy rather than organic growth, the project can grind to a halt if the owner turns off the tap. And that is what has happened with PIF and Newcastle.

PIF’s most recent investment strategy showed a pivot away from sports washing. LIV golf was the first victim of their change and as predicted Newcastle was not far behind.

Whilst their fans cry online about “PSR” making it unfair that they can not spend the trillions their owners in the bank have, the truth is that PIF have no interest in spending, and at no point since they took over have Newcastle put themselves in a position of self-sufficiency.

This summer they have already lost Anthony Gordon and Sandro Tonali. Eddie Howe is also out the door and club captain Bruno Guimaraes is now on the verge of signing for Arsenal. Joelinton will probably be off too.

Over the past 4-5 weeks, since Arsenal were linked with Bruno, all we have heard from crying Newcastle fans is how he is “not for sale” and it is just journalists “causing trouble”. Arsenal fans were used to it having lived through West Ham doing the same.

Newcastle journalists lost their minds on social media as they claimed Arsenal were not in for Bruno. One Telegraph journalist will probably need sectioning if the deal goes through. These same “well placed” journalists showed they do not have the “well placed sources” they claim when Howe’s departure blindside them. Ironically, it was Fabrizio Romano and David Ornstein who broke this news first!

So Arsenal will get Bruno for a deal in the region of £75m, and Newcastle fans will immediately change their tune from calling Bruno “best in the league” to “Arsenal overpaid”. Again, the exact same tactic West Ham used for Rice.

In West Ham fans eyes, Declan Rice was the best central midfielder in the world. Until he joined Arsenal. Then he was an overrated midfielder who could not pass and whose only skill was running about.

In the last 12-months, Newcastle fans have told anyone that would listen that Bruno was better than Rice. Better than Rodri. Best midfielder in the league. Overnight they will claim that they have had Arsenal’s pants down, £75m for a 28-year-old (who they will claim is nearly 30).

But age is nothing but a number.

Bruno only started playing regular first team senior football at 21. He has 429 games on his clock. That is just 57 more than Jude Bellingham who is more than 5-years younger. It is also 60 less than Declan Rice who is 2-years younger.

Countless midfielders in history have had begun their peaks at 28.

You have Xabi Alonso who joined Real Madrid at 28. He played 236 games for Madrid before joining Bayern Munich and playing another 117 games before retiring. Luka Modric has played nearly 600 games for club and country since turning 28 and won the Ballon d’OR.

On the other side of Spain, Xabi, Andres Iniesta and Sergio Busquets were all playing regularly for Barcelona past 34-years-old.

Man City signed Fernandinho at 28-years-old. He stayed with them for 9 seasons and played nearly 400 games. Then you have Andrea Pirlo who AC Milan dumped at 31. Too old. Legs gone. He spent the next 4-seasons at Juventus making AC Milan regret their decision.

Arsenal are in a position where we do not need to worry about sell on value. We are in the business of winning trophies. Not buying players to sell for profit. And the more trophies we win, the more our revenue will increase.

If Bruno stays at his current level for 4-5 years, then more legal titles will come. And maybe even the Champions League. And the increased commercial revenue from winning those will far dwarf any profit we would have made from buying someone younger, not as good, and selling them on.

And when you are seeing the likes of Elliott Anderson and Sandro Tonali go for £100m+, there would not be much room for profit were we to buy someone younger, who was as good as Bruno.

Arsenal fans should also not be scared of squad depth.

Declan Rice needs 2 months of not playing, whilst Martin Zubimendi was running on fumes last season. Bringing Bruno in makes a fantastic trio of top central midfielders for 2 positions. Throw in Myles Lewis Skelly and that is 4 players for 4 positions, with Martin Odegaard and Eberechi Eze as the more attacking options.

What happens with Mikel Merino and Ethan Nwaneri is up for debate. But Bruno is better than both so signing him above them is no debate.

Arsenal will get the deal done. Newcastle fans will cry. That will turn into anger and delusion. And I am off to stick a fiver on the getting relegated.

UTA

Keenos

This morning when scrolling through Twitter, I spat out my tea at something I read:

Arsene Wenger built a dynasty on signing players and converting them into something else – Emmanuel Petit from central defender to defensive midfielder, Lauren from defensive midfielder to right back, Thierry Henry to winger back to a striker and Robert Pires from attacking midfielder to winter. I would not say Mikel Arteta has a similar reputation, and to claim it is his biggest flaw is simply disengenous.

Now before people claim “pile on” and “ignore social media”, it was tweeted out by an account with nearly 27,000 followers. These sort of “micro influencers” have a duty of care to get things right. But we all know they simply spend their days telling mistruths to earn their advertising revenue.

So lets look a little deeper into what was said. The accusation that Arteta’s biggest flaw is that Arteta signs centre backs and plays them at right back or left back, signs wingers and turns them into central midfielders and vice versa.

Now I presume in defence, “Ifeoluwani” is talking about Jurrien Timber, Ben White, Ricardo Calafiori and Piero Hincapie

Jurrien Timber

Signed from Ajax with the intention of him becoming our first choice right back, Timber had played nearly two thirds of his pre-Arsenal career at full back. He has since gone on to become one of the best right backs in world football. He is also fantastic cover at centre back and left back. Could probably also play defensive midfielder. Did someone say Dutch total footballer?

Ben White

In Ben White’s first season at Arsenal (21/22), he struggled at centre back. In 22/23 he was moved by Arteta to right back and became one of the best in the league, forming a brilliant partnership with Bukayo Saka as Arsenal launched an unpredictable title challenge. He would have got a lot more caps for England at right back were it not for England being stacked with options at that time and a fall out with Steve Holland.

Had he been fit this summer, Ben White would have been England’s first choice right back and we might have won the World Cup.

Ricardo Calafiori

Before joining, Calafiori had played 41 senior games at centre back, 44 games at left back. Signed as our first choice left back, and also someone that could cover centre back if needed. Most recognise Calafiori as a unicorn player who can dominate wherever he is on the pitch. A success (when fit).

Piero Hincapie

Over two thirds of his appearances for Bayer Leverkusen came at either left back or left midfield. One of the best left backs in the Premier League.

What is clear is that Mikel Arteta has a preference – he likes his left backs to also be comfortable playing inside. In Jurrien Timber, Ben White, Ricardo Calafiori and Piero Hincapie he has 4 full back options who play the game exactly he wants it. This is not a flaw. This is a clarity in thinking and successful recruitment,.. You would struggle to find anyone who would criticise any of the 4’s signings. Excluding the odd online attention seeker.

Moving into the midfield, we have Leandro Trossard and Eberechi Eze. These are the only two that you could make a case for that Arteta has tried to “change their position”

Leandro Trossard

What a signing Trossard has been. There is no debate. And he has contributed at Arsenal on both flanks, more centrally and further upfront. Trossard’s versatility is an asset, not a flaw. And he has changed so many games for us playing left wing.

Eberechi Eze

Removing the debate as to whether Eze has been a flop or not, Arteta has not changed his position.

Like Trossard, Eze is a versatile attacked. Whilst his preference to play centrally, he has spent much of his career on the wings. And he has continued that at Arsenal.

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In summary, the only flaw I see is from an individual deciding to moan that Arteta attempts to change players positions. He does not. Hr just likes versatile players who are comfortable no matter where they are on the pitch.

Football has moved passed rigid 442. Almost every team now looks to recruit “total footballers” where centre backs can play out wide, full backs can cover centrally, defenders can push into midfield, midfielders can play out wide to help overload, and so on.

It really is just a load of attention seeking old waffle. But hey, she got her $3 from Elon and a bit of attention from London’s biggest Arsenal blog. So she will see that as a success (I am assuming gender here).

And ultimately, all players mentioned above, Eze aside, excelled last season and have been fantastic signings.

Keenos