Would 2nd be failure for The Arsenal?

There will always be that group of fans who will complain no matter what we achieve.

Finish top 6, they will moan we did not finish top 4.
Finish top 4, they will moan we did not challenge for the title.
Challenge for the title, they will moan we did not win it.
Win the league, they will moan we did not win the Champions League.
Win the Champions League, they will probably moan we were not unbeaten.

They seem themselves as “having a winning mentality” and “holding the club to a higher expecation”. Reality is they are unrealistic who probably go out every night hoping to pull Ivana Knoll, will not settle for anything less, and end up home alone wanking into a sock screaming that every woman is below them.

Before the season begun, common consensus was that top 4 was our minimum target.

We let top 4 slip through our fingers in the closing stages last season, and having invested in the likes of Gabriel Jesus, Oleksandr Zinchenko, Fabio Vieira and William ‘LANS’ Saliba, a minimum expectation of top 4 was not unreasonable.

Although even top 4 as a “minimum target” is a tough ask.

The Premier League is the toughest to get top 4 in Europe. There are 6 fantastic teams (soon to be 7 with Newcastle now state funded) consistently challenging for 4 Champions League spots. No other league has that sort of competitiveness.

In Italy, Spain, France and Germany, top teams can have an “off season” and still finish in the Champions League.

Atletico Madrid and Barcelona were average last campaign, but still finished 2nd and 3rd in La Liga. Juventus were also a poor side, but still finished 4th.

All of the “Big 6” would finish top 4 every season if there were in another European top league.

Back to this season. Top 4 had to be the target considering how long Mikel Arteta has been in the job (only Pep Guardiola, Jurgen Klopp, Brendan Rodgers and Thomas Frank have been in their job longer), and what has been spent.

We all exdemanded a top 4 finish, and after our form in the opening gambits, we are close to securing that original target.

No one would have expected us to be in the title race. We probably all had Manchester City and Liverpool down as first and second, and then us and Chelsea battling it out for 3rd and 4th. But here we are, top on Christmas Day, and in the title race.

And this is where those moaners, the Arsenal-incels, have moved the goal posts.

Prior to the season, most of us were talking about top 4. They were demanding we challenge for the title. Anything less would be failure. Holding the club to higher expectations and all that.

Now we are in that title race, they are saying “anything less than winning the title is a failure”.

So we have met their original target of being in the title race, and we have exceeded many of ours target with top 4. But they will still label us a failure if we finish 2nd. Bash Arteta. Bash the club. And bash one out after another failed attempt to get a females number.

But would finishing 2nd, below Manchester City, really be a failure?

Manchester City are the most succesful English team of the last 5 years – 4 out of 5 league titles and a further 5 domestic cups (I am not lowering myself to include the Charity Shield).

They have averaged over 91 points a season in the last 5 years, and hit the century in 2017/18.

We have never got above 91 points in our history – the 2004 Invincibles got “just” 90.

In our last 5 seasons, we have averaged just 65 points.

So for us to win the title, we either need to see a huge jump in our recent average performances, or for City to have a huge drop off in theres.

More realistically would be where we have a perfect storm, where we have a decent improvement, and Manchester City have a drop-off.

A decen improvement would be for us to get around 80-85 points. That would also consitute a drop-off for Manchester City.

The only time Manchester City got less than 86 points in the last 5 seasons was when they finished 2nd to Liverpool. And it is that sort of drop off we need.

If Manchester City go and get 90+ points, they will probably win the league. And jumping from 69 to 90 points in the space of a season would be a huge ask.

And if we get 90+ points and do not win the league, can we really have any complaints?

Only twice in history has a team got 90+ points and not won the league. Both times were Liverpool. and both times it was Manchester City that won the league.

Sometimes you just need to put your hands up and agree “the better team won”.

At the moment it is looking good. We are top of the league. And Manchester City have had that drop off.

Despite the drop off, they are still oncourse to get 86 points. You would be surprised if they did not get at least this. We are currently oncourse to breach 100 points. But we would all be surprised if we hit the century.

To hit 90 points (which is what I think it will take to win it this year), we need another 53 points in 24 games. That is just 3 less points than we got in the entire 2019/20 season. Highlighting just how far we have jumped forward.

I think we can hit 85+ points this season, and certainly will not see it as a failure if we get that total and finish 2nd.

70% of their first XI would walk into every other Premier League side – and I include us in that:

Combined Arsenal XI
Ederson
Walker Saliba Dias Cancelo
Partey
Saka KDB Silva Foden
Haaland

The above is mine, and whilst some of you might debate it, City fans will also fight for the inclusion of Stones, Rodri, and Gundogan.

And it is not just their first XI, but their squad depth.

The brilliant Swiss Ramble has our wage bill for 2022 at £212million (note, this is a real wage bill, taken from the accounts, not an estimate based on Football Manager). Manchester City’s for the same period was £354million.

It should be no surprise that Manchester City have a stronger first XI, and stronger squad, than us when they spend 67% more on salaries than us. And as we all know, the more you spend on salaries in football, the higher you will likely finish in the league.

67% is huge. It equate to an additional £2.73million a week. That is an additional 8 additional players on £340k a week.

Give Edu the capability to buy an additional 8 players on £340k a week and see how much better our first XI is with those 8 players. And how much deeper the squad would be as current members “move down a space”.

We would be looking to recruit from the top 20 or 30 players in world football right now.

Anyone that thinks it will be a failure to finish below City considering their spending power is deluded.

Now those fans that will moan will say “we should just spend more”. And yes, in theory you are right.

But why do they not “spend more” to move out of their mothers basement (or their bedsit in Spain’s version of Great Yarmouth), to own a bugatti, have a home in Barbados? Are there own lives failures because they do not have these things.

“Well I can not afford them” they will respond. Well just spend more…thats what you are saying Arsenal do.

At the moment, we are competiting without Champions League money. In the last lot of accounts we did not even have Europa League money.

In 2021/22, Liverpool earned £117.6m in European TV revenue for making the final. Semi-finalists Manchester City got £112m. Manchester United – who were knocked out in the Last 16 earned £80million.

Ansd these figures do not take into account additional gate receipts – around an additional £20million for Liverpool and City.

We made a £60million loss in 2022. The only way we spend more is by increasing our revenue. By returning to European – and more specifically Champions League – football. By increasing commercial deals and gate receipts (more games, not increasing ticket prices) off the back of it.

“Well Kroenke should spend more of his money on us” is the next argument.

But even if we close that financial gap to Manchester City – through KSE investment and increasing revenue – they will still be at an advantage due to being state funded.

Kroenke is worth an estimated $12bn. A huge number. Whilst Manchester City’s “owner” Sheikh Mansour has a an estimated net worth of $30bn. A potentially manageable difference.

But it is what is behind Mansour bin Zayed Al Nahyan that makes the difference.

He owns Manchester City through the Abu Dhabi United Group (ADU), an investment group whose accounts are managed by the Abu Dhabi government (although they insist they are seperate).

The likes of the ADU, Public Investment Fund (the Saudi”group” behind Newcastle United’s ownership) and others will try and portray themselves as seperate from the state. But a look behind the curtain will show they are simply fronts for these nations to invest billions across the globe.

They like to appear to be at “arms length” from the state so that they can distance themselves from the horrendous human rights and backwards thinking of those countries. But the truth is these investment funds are investing on behalf of the oil-rich families that run the states.

Sheikh Mansour might “only” be worth $30bn. But his family, and those that he is the front of, are reported to be worth over $1trillion.

Now we are talking about $1trillion against $12billion. That is a difference that none of us can mentalty comprehend.

Kroenke could spend all $12bn of his net worth on his. The Abu Dhabi Royal family could match him and still have over $988bn left. Or $988,000,000,000. And that is why “the owner needs to spend more” is never a realistic argument, as there will always be someone that can outspend them.

So circiling back. We are doing great. But Manchester are more established, have better players, a stronger squad, and richer owners. Will finishing 2nd to them be failure.

The answer is no.

And anyone that disagrees must surely think their own lives are failures because they are not worth $1trillion.

Have a good day!

Keenos

Now we can all look forward to the return of The Arsenal

Morning.

Early one from me as I sit and watch the cricket. Hopefully England can get the white wash and finish the year on a high.

The warmer weather and rain has cleared the snow,. With the World Cup now done football should be getting back to normal.

We also have 5 working days of no posts strikes, so hopefully Royal Mail can clear the backlog and get you all your gifts out this week (I have had post once this month!).

I watched some of the final yesterday whilst I went from pub to pub doing some last minute Christmas shopping up town.

As we blogged yesterday, I did not care who won the final; but it seems like plenty were overly excited to see Lionel Messi lift the trophy.

I’ve seen him play live and he is a fantastic footballer. The second best I’ve seen after Thierry Henry.

To still be performing at such a high level at 35, 19 years after making your debut is testament to both his mentality and fitness.

Messi is still one of the best players on the planet – if not the best – and has a drive and determination to stay there I do not see in other footballers.

The only comparisons I can see if Rafa Federer and Rafael Nadal, as well as Jimmy Anderson.

if Messi is still doing it at 40, then we can talk about him as one of the greatest sportsman of all time, alongside Anderson. And let’s remember that Anderson has done it on a cold evening in Burnley!

I’d imagine this week we will see the likes of Bukayo Saka and Gabriel Martinelli in the training pictures.

Both would have been given a week off following Brazil and England’s exit last weekend. A chance to relax the mind.

We play next Monday, so an easy session for them today to ease their way back in before we begin to focus on West Ham.

It will be interesting to see if William Saliba is straight back into training considering how little he played at the World Cup – although losing the final will be as mentally exhausting as physically.

Would not be surprised if he is given the week off and we see Rob Holding start against West Ham.

Anyway, I’m glad the World Cup is over. As predicted “the best World Cup ever” line was put out by FIFA as they continued to be a useful idiot in Qatar’s sports-washing.

All the pundits out there are also complicit, and many showed themselves up as hypocrites.

Alex Scott “taking a stand” whilst holidaying in Dubai. Pick a side.

And Gary Neville using his job as a pundit to make a party political broadcast, slamming workers rights in the UK in an attempt to defend the Qatari’s. H

Neville has spent the last month on beIN, Qatar’s main sports broadcaster. So maybe he should stop lecturing the rest of us on workers rights whilst being paid by a regime that built a World Cup through modern slavery and the death of 1000s of migrant workers.

I am sure Qatar put Neville up in a nice 5* hotel whilst Bangladeshi, Pakistani and other south Asian workers lived in horrendous conditions.

At least now we can concentrate on our football. Although our game, and Arsenal, are infected by middle-East businesses acting on behalf of the Emirati, using the Premier League and Premier League clubs to promote their states to take the focus off the human rights, the slavery, and more.

Pakistan have got 15 runs in the course of me writing this. Lead by 41, 4 wickets down.

Ball is spinning so this game is not over. Anything over 150 will be a tricky chase on this wicket.

Enjoy your Monday.

Keenos

Qatar World Cup a success – in sports washing

Morning all and happy Sunday.

I hope you have all done your Christmas shopping by now. If you still have stuff to get, I would suggest heading out to your local High Street.

Most major postal companies (Royal Mail, DPD, Evri, etc), have huge back logs and “next day delivery” will mean 2-3 days across most of the country. I have hardly seen Amazon fans on the streets in the last week, and normally at this time of the year you can’t cross the road without one nearly hitting you!

So the World Cup finishes today, and I am fairy non-plussed.

I do not really care who wins between France or Argentina. We don’t have a horse in the race (or player on the pitch), so I do not really care who wins – yes, William Saliba is in the French squad, but he won’t play and my connection with him is certainly not that of Henry, Vieira, Cazorla, Ozil and others.

I also have no interest in the Lionel Messi debate.

There are two types of football fans. Those that support a single club, and those that support a player.

I support Arsenal. Have only ever supported Arsenal, and will only ever support Arsenal.

The likes of Messi, Cristiano Ronaldo, Mesut Ozil and more have fans that support them rather than a club. They change the club who they support depending on what club their favourite player is performing for.

And with many of these sort of fans coming from lesser nations, they end up supporting the country that their favourite player starts for, rather than the country they are from.

Win or lose I am English. I find it a fairly odd concept that people will be fanatical about Argentina even though they are from Nigeria, from Dubai or Singapore. They almost treat international football like they treat club football. Where they “pick” the country they support and continually change it.

Where will Qatar sit in the list of great World Cups? Again, I do not care.

The PR merchants will be out in force making Qatar seem like the greatest World Cup ever. But in reality the quality of football, shocks and competition is no different to any other World Cup of the last 30 years.

Every World Cup has shock early exits, some great football and goals, some horrendous games and a country that reaches the latter stages on passion rather than talent.

FIFA and Qatar will go into overdrive, trying to show the winter experiment in a non-football country as a success. But this is just diversion to take your thoughts away from the thousands that died building the stadiums. The states human rights record, treatment of women and more. Qatar is a perfect example of sportswashing.

On a side note, I did find the virtue signalling of the likes of Alex Scott hilarious.

Happy to holiday in Dubai, happy to go to Qatar to earn some money, but will wear an armband and talk out against the regime.

If Scott (and others) really cared, they would not holiday in these sort of countries. But I guess getting some winter sun is more important than slavery, human rights and journalists being murdered.

The next World Cup is in Mexico, America and Canada. Another sham hosting it over 3 countries that span such a huge land mass.

As for FIFA’s proposal for a new “Club World Cup”, it just shows all these international tournaments are just about generating money to fill the pockets of those that “run the game”.

Corruption in FIFA (and UEFA) is still high. It is all about how many millions those in blazers can take out of the game.

The best 32 teams in the world are European. There is no need for a competition to find out who is better between Real Madrid and some Chinese, Australian, African or Emirati club. Even the best of South American clubs are no better than your average Portuguese side. Brazil and Argentina are just Europe’s academy.

If you’re watching today, enjoy it. Celebrate however you want. I’m heading to Oxford Street for some Christmas shopping.

Keenos